Connect Entertainment’s founder Jaci Testro approached Thirst Creative to update her business’s audition platform, and look at ways to improve some of the systems and processes for her yearly Universal Studios Japan auditions.
Thirst Creative researched, mapped and built a fully integrated audition platform that combines a number of off-the-shelf cloud tools and configured automations. Jaci’s system was truly bespoke, with seasonal peaks through the year where her team would grow to up to 20 staff. Many database automation systems offer high licence fees on a year round subscription model per user, proving cost prohibitive for Connects needs.
Thirst built a system off the open source platform Podio, which is completely unique to her needs and offers a low cost annual subscription that she can scale up and down as demand requires throughout the year, allowing different levels of access for the different team members across the tour.
The fully integrated audition platform consists of three key components:
With the overall goal of the project to allow collaboration between global team members and decrease administration time and burden. The combination of cloud based tools really helped the team to communicate from anywhere across the globe and see real-time data about registrations, screened performers, email open rates and more.
To achieve this, a number of complex automations were built into the system that dramatically reduce administration and email traffic. A significant amount of data is merged throughout the process – from initial expressions of interest, through to audition days, team screening of candidates and notification of successful applicants.
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As an authorised Podio partner, Thirst Creative build powerful, cloud based Podio workspaces for SME’s across Australia and New Zealand.